DARTZ, a company specializing in luxury armored vehicles, has ignited a wave of questions and speculation after posting a mysterious video of a new car named “The Black Stallion” on its founder’s Facebook page. This teaser comes a year after the company gifted another vehicle to Indian businessman Anant Ambani, an event that generated widespread interest at the time.
The video, which was posted without any official comments, shows a massive armored vehicle making its way through a thick fog in an unidentified desert area. This has led followers to question its actual location. Speculation varies, with some suggesting Saudi Arabia, the Great Indian Desert, Ajman, or even the American state of Nevada, due to the different hashtags accompanying the post.
DARTZ is known for its unique designs that blend luxury and high performance. The company doesn’t refer to its vehicles as SUVs, but rather as “B.O.N.D,” an acronym that stands for “Bespoke, Opulent, Noble, and Durable.” DARTZ relies on its proprietary GBOL technology to keep its vehicles lightweight and strong, and they are also equipped with AMG engines.
The company has a long history in the region, having been part of the initial design team for the NIMR armored vehicles. It also gained global fame when one of its cars appeared in the movie “The Dictator,” driven by actor Sacha Baron Cohen, becoming an inspiration for the trend of luxurious golden cars.
This sudden appearance of “The Black Stallion” reignites the debate surrounding DARTZ’s marketing strategy, which relies on mystery and intrigue to attract a select, elite clientele.
